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WHO WE ARE

OUR STORY

ReGNR is, above all, the story of a passionate and united collective, determined to write its story's next chapter.

It is also the story of a meeting between Bastien Barraquet, Alexandre Moal and Mathieu Desramé, brought together by common values. In August 2024, we took over a regional Decathlon logistics site in Caen, continuing deliveries to around twenty stores while opening our services to other brands.

Entrepreneurship, sport, human connections drive us, fueling our passion and allowing us to grow ReGNR with purpose and complementarity.

We aim to be pioneers of sustainability, guiding retailers and e-commerce players toward a more responsible model, while building an inspiring brand that encourages others to take on this challenge.

 

Together, let’s (re)push the limits!

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OUR VISION

Making logistics simple and accessible to transform business models

We support brands in the gradual transformation of their business model towards a circular model, including rental, repair, and second life for products. Our vision goes further, with the integration of local production, starting with sublimation and manufacturing operations.

 

We believe in the richness of the local ecosystem and want to share our vision with companies that share our values and bring complementary expertise, essential to enhancing our service offering.

OUR VALUES

Our company values are the foundation of our identity and guide every action we take. Each day, we move forward with passion, commitment, and integrity, driven by the desire to create a positive and lasting impact around us.

 

Valeurs - Solaire

For us, being radiant means cultivating positive energy every day.
It’s about approaching challenges with enthusiasm, inspiring those around us, and creating a dynamic and caring environment.

RADIANCE

Act with vitality and optimism

valeurs - Audace

Boldness is the ability to take risks, innovate, and explore new paths.
It means not being afraid of failure, but seeing every attempt as an opportunity to learn and grow.

BOLDNESS

Dare to break new ground

Valeurs - Résilience

Being resilient means staying the course in the face of challenges and knowing how to bounce back. We view difficulties as springboards for growth, while never losing sight of our goals.

RESILIENCE

Stay strong and bounce back

Valeurs - Engagement

It’s about moving forward together toward shared goals, while remaining mindful of our responsibility to others and to the environment.

DEDICATION

Giving our all, together

OUR TEAM

Our team is our strength. We are developing a role-based organization built on accountability, empowering everyone to act with autonomy. This enriches our professions, facilitates the management of daily challenges, and creates a collective dynamic that serves both our goals and those of our clients.

The practice of multi-skilling enables our teams to respond effectively to our clients’ peak periods, providing great flexibility while strengthening cohesion and collective performance.

Qui-sommes-nous-ReGNR
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