WHO WE ARE
OUR STORY
ReGNR is, above all, the story of a passionate and united collective, determined to write its story's next chapter.
It is also the story of a meeting between Bastien Barraquet, Alexandre Moal and Mathieu Desramé, brought together by common values. In August 2024, we took over a regional Decathlon logistics site in Caen, continuing deliveries to around twenty stores while opening our services to other brands.
Entrepreneurship, sport, human connections drive us, fueling our passion and allowing us to grow ReGNR with purpose and complementarity.
We aim to be pioneers of sustainability, guiding retailers and e-commerce players toward a more responsible model, while building an inspiring brand that encourages others to take on this challenge.
Together, let’s (re)push the limits!
OUR VISION
Local production and sustainable circulation
We support brands in gradually transitioning their business model toward a circular one, integrating rental, repair, and second-life product solutions. Our vision goes even further, integrating local production, starting with sublimation and manufacturing operations.
We strongly believe in the value of the local ecosystem and aim to collaborate with like-minded companies that share our vision and values and bring complementary expertise, enriching our service offering.
OUR TEAM
Our team is our greatest strength. We develop a role-based organization, while encouraging responsibility, autonomy, and initiative. Our structure enhances our careers, facilitates daily challenges, and creates a strong collective dynamic that is beneficial for our company and our clients.
By developing multi-skilled teams, we ensure responsiveness during our clients' key operational peaks, providing high flexibility, strengthening cohesion, and optimizing overall efficiency
